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They are claiming the ability to circumnavigate privacy focused browsers to retain the ability to track users for advertising.

I always knew it was possible to do so. I just didn't realize it was actively being sold as a service.

How would combat this?

Without using cookies, third-party scripts, or a JS fallback, Confection’s user matching rate is identical to marquee web analytics services. And we use predictive technology and machine learning to identify individual users across browsers, devices, and sessions.

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this post was submitted on 04 Jul 2023
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Privacy

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