35
Firefox 128.0, See All New Features, Updates and Fixes
(www.mozilla.org)
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 09 Jul 2024
35 points (100.0% liked)
Firefox
32 readers
15 users here now
The latest news and developments on Firefox and Mozilla, a global non-profit that strives to promote openness, innovation and opportunity on the web.
You can subscribe to this community from any Kbin or Lemmy instance:
Related
- Firefox Customs: !FirefoxCSS@fedia.io
- Thunderbird: !Thunderbird@fedia.io
Rules
While we are not an official Mozilla community, we have adopted the Mozilla Community Participation Guidelines as far as it can be applied to a bin.
Rules
-
Always be civil and respectful
Don't be toxic, hostile, or a troll, especially towards Mozilla employees. This includes gratuitous use of profanity. -
Don't be a bigot
No form of bigotry will be tolerated. -
Don't post security compromising suggestions
If you do, include an obvious and clear warning. -
Don't post conspiracy theories
Especially ones about nefarious intentions or funding. If you're concerned: Ask. Please don’t fuel conspiracy thinking here. Don’t try to spread FUD, especially against reliable privacy-enhancing software. Extraordinary claims require extraordinary evidence. Show credible sources. -
Don't accuse others of shilling
Send honest concerns to the moderators and/or admins, and we will investigate. -
Do not remove your help posts after they receive replies
Half the point of asking questions in a public sub is so that everyone can benefit from the answers—which is impossible if you go deleting everything behind yourself once you've gotten yours.
founded 1 year ago
MODERATORS
I seem to have missed reading about this Privacy Preserving Attribution API before this release. I’m still reading up on this now and might be misunderstanding, but how enticing is this really to advertisers if the user data is supposedly anonymized? Also, is there some type of monetary exchange between organizations? If not, then I’m failing to see why Firefox would need to send this data in the first place.
@TopHatExtraordinaire@programming.dev @Fitik@fedia.io I believe it's just about attribution.
The advertiser gets to know that placing ads on <some domain> worked better than placing them on <some other domain> or even that one ad worked better than another on the same domain.
The assertion is that advertisers don't need to track people, they just need to know if the ads are worth paying for or not....
I guess that makes sense. I’d be curious to know how attractive this will be in the long run for advertisers, considering they or the ad exchanges go to such great lengths to track and fingerprint users. Interesting experiment.