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YouTube is testing server-side ad injection to counteract ad blockers
(alternativeto.net)
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Wouldn't that need to be done via some kind of API for cross-platform compatibility? An API which could be exploited to detect ad segments?
No, they would just do that internally in their own code, why would they need an API for that?
So that the timestamp adjustment can be propagated via uploader or user comments across YouTube clients on all platforms... i.e. to avoid having to hardcode each adjustment for each ad on each video on every client
Why couldn't they just serve the comments to each client with the ad-adjusted timestamps already? The only thing the client has to request then is the comment page it wants to load, and some unique ID for which the backend remembers which ad version it's associated with.