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TIL about the 'River' effect in typography
(en.m.wikipedia.org)
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The copywriters in my company stare at a landing page for hours and fix little word flow details.
I remember having to explain responsive design, since words can break on screen size. The old editors who worked on magazines were kind of annoyed. But fortunately, we have better css tools like clamp, and word break to control word flow. But honestly its easier to teach the copywriter how tech works.