Illustration of Japanese companies using vaguely European sounding words to make their product look fancier.
this post was submitted on 16 Jun 2026
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This seems to really exist as a name for a type of bisquit, although without the final 's' (Asse is a place in Belgium, so like "Dijon mustard" this just means "cookies from, or rather in the style of, Asse").
means "cat tongue" and that one definitely exists as a name for a type of bisquit.
This product combines two cat tongue style biscuits with a filling, maybe that's why it seems to be named after 2 separate cookie types.
TBF to OP, yes Japan (and other countries) does often do that. I always like to hold against that the example of "Western" people getting tattoos of Chinese symbols they know nothing about.
Nice, I didn't know about couque biscuits. https://en.wikipedia.org/wiki/Couque_de_Dinant