this post was submitted on 28 Oct 2025
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[–] Grimy@lemmy.world -1 points 1 month ago* (last edited 1 month ago)

Advertising and marketing, and a lot of it. There's always a few puff pieces per week.

Steam makes so much fucking money and Gaben is enjoying the soft monopoly he has just as much as Microsoft and Nintendo. Gabens mega yatchs cost an estimated 100 to 150 million just in yearly maintenance. He has 8 of them (worth 1 billion in total).