this post was submitted on 03 Oct 2025
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[–] kaseijin@lemmy.world 1 points 3 days ago

No doubt in my mind M$ employs obfuscated layers of (contracted) marketing to astroturf, including downvotes of your cautionary comments. The line between a fanboy and astroturfer is blurred.

Gaining subscribers/customers while bleeding money, then charging more money once your competitors are forced out of the market or investors want to cash out, is a basic strategy... I doubt Game Pass was ever profitable, it was all an illusion propped up by accounting tricks and obfuscated/discounted internal operating costs (where M$ can shift xbox costs to money-printing cloud services division).

No doubt after years of failed xbox, that Phil Spencer is just a corporate suit executing the vision of M$ as a whole (in which Games is just an inconvenient detail). Expect more of the same, bundling of other services, no actual good in-house games. Activision acquisition in part of this strategy to pump up Game Pass, since M$ internal studios have not produced anything noteworthy this generation. I expect the next xbox to have cheaper hardware to undercut ps6, but to have increased game pass incentives to make up for it. maybe a random bundle with netflix. you gotta think outside of the (x)box for whats coming next.