this post was submitted on 27 May 2025
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Democrats have blown millions of dollars on efforts to appeal to “American Men,” who turned to President Donald Trump in droves on election day, in the hopes of winning back the working class, according to a report.

Democrats have spent $20 million on their efforts, with donors and strategists holing up in luxury hotel rooms brainstorming how to convince working-class men to return to the party, according to a New York Times report.

The plan, code-named SAM, or “Speaking with American Men: A Strategic Plan,” promises to use the funds to “study the syntax, language and content that gains attention and virality in these spaces,” according to the report.

As the Times described it, the reports “can read like anthropological studies of people from faraway places.”

The effort also recommends Democrats buy advertisements in video games, among other things, the Times reported.

Imagine finishing an online Match or beating a boss and getting this cutscene

"flattened-bernie"im once asking for your financial support"

“Above all, we must shift from a moralizing tone,” the plan urges.

Democrats have “lost credibility by being seen as alien on cultural issues,” McCrary added.

the-democrat "we gotta get more racist"

by hueoops on twiteer

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[–] TheWolfOfSouthEnd@lemmygrad.ml 8 points 1 week ago* (last edited 1 week ago) (3 children)

…and what are they gonna do when they moan about things that don’t actually effect them or even benefit them, and praise things that aren’t helping them or even holding them back?

The problem is, especially since the early 2000s, major political parties have followed what voters are saying, not leading.

[–] PKMKII@hexbear.net 31 points 1 week ago (1 children)

The problem is, especially since the early 2000s, major political parties have followed what donors are saying, not leading.

FTFY

[–] TheWolfOfSouthEnd@lemmygrad.ml 15 points 1 week ago (1 children)

Fair point. And those donors are either Rupert Murdoch, or people of that circle.

Any political leader who tries to change the narrative gets a character assassination.

[–] Leon_Grotsky@hexbear.net 7 points 1 week ago

Any political leader who tries to change the narrative gets a character assassination.

What if their ~~head~~ political career just did that

[–] Chana@hexbear.net 25 points 1 week ago (2 children)

Parties don't follow what voters say they want. If that were the case then voters' taxes would be cut, Americans would have universal healthcare, every war would end a month or two in, and minimum wage would be $30. Parties rely on bourgeois media and politicians to control discourse: what topics are brought up, what is taboo or "controversial", when the exact same activity is career-ending or defensible or actually a very good thing. Parties follow those narratives because they are the followers of bourgeoisie-funded think tanks and political donor funds.

[–] TheWolfOfSouthEnd@lemmygrad.ml 6 points 1 week ago (1 children)

As has been said elsewhere …donors/media are pushing for right wing policies, and left wing parties are following. That’s my, frustrated and possibly wrong, take on why we have a Labour/Democrat party that are heading ever further right.

[–] Nakoichi@hexbear.net 4 points 1 week ago (2 children)

They were never left wing to begin with. That is your critical error, thinking that liberals ever were "left"

Yeah, i just realised it’s part of the game. Thank you.

[–] TheWolfOfSouthEnd@lemmygrad.ml 3 points 1 week ago (1 children)

In the U.K. it feels like the blind following the blind, but what you have said makes a lot more sense.

[–] Chana@hexbear.net 2 points 1 week ago

The railroading of Corbyn and corronation of Starmer's faction is a good example of this. The tip of the spear was the bourgeois media apparatus and their campaign of straight-up lying about him and "antisemitism" for being a critic of "Israel". This was a transparently bad faith narrative used to decrease support for Labour under Corbyn, as they were stepping out of line.

[–] Runcible@hexbear.net 4 points 1 week ago (2 children)

"The problem is democracy"

What kind of take is this?

I don’t think turkeys being encouraged to vote for Christmas is the best example of democracy.