this post was submitted on 20 Aug 2023
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I'm curious to hear thoughts on this. I agree for the most part, I just wish people would see the benefit of choice and be brave enough to try it out.

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[–] QuazarOmega@lemy.lol 2 points 1 year ago* (last edited 1 year ago) (1 children)

Microsoft and Apple spent tons of money to make theirs what they are today and we didn't

Not personally, but there's loads of companies that work and contribute to the kernel and all the surrounding software, they give funds, obviously not as huge as Microsoft's paycheck, but with less I'd say we have achieved way way more in several aspects, application support is entirely on the devs, be it Microsoft (again) or Adobe or what have you, yet we're able to run alternative suites that are at least an 80% of what those proprietary options offer, for the office suite in particular I think we're pretty well off with Onlyoffice.

Money, though important, is clearly not a measure of quality in software

[–] ursakhiin@beehaw.org 1 points 1 year ago (1 children)

My point wasn't that they spend money on quality. Much of what they spend on is perception and awareness.

[–] QuazarOmega@lemy.lol 1 points 1 year ago (1 children)

Ah then I misunderstood, but what do you mean with that exactly, advertising?

[–] ursakhiin@beehaw.org 2 points 1 year ago

Marketing is a big portion of it. There's also less obvious versions. Microsoft was busy making deals behind the scenes with OEMs for a long while with the intention of getting Windows to be the default OS in stores. Early OEMs didn't just wake up and start building for Windows. Bill Gates showed up at there office and convinced them to.

Apple donated a bunch of computers to schools. Many people just believed that it was because they cared about education but really it is an attempt to get kids hooked into the Apple ecosystem early.

Building brand loyalty isn't just about advertising and it's not even about making the best product. Early and repetitive access is more important. Advertising and product placement are more about awareness than loyalty. Loyalty is generally exploiting people's fear of change.