Fuckers

Can someone shed some light for me? I'm a noob and I'm not sure I understand what is being proposed by google here. From what I can tell, they're proposing a cryptographically signed token that details information about a website user's 'environment', which I take to mean, their device OS and browser information, for the sake of verifying their humanity for website owners and advertisers. Isn't this sort of information already collected when a user visits a webpage, and doesn't google (or whomever) already collect and use this data (and more) for fingerprinting? How is this new proposal different, and something to be specifically concerned about?

I know there are anti-fingerprinting browser privacy addons that spoof this information, or prevent its collection. Is the concern that these tools will become inoperable?

For the record I don't like google or any company collecting any fingerprinting information, but it's already being done widely and in an unregulated manner, isn't it?

Really curious about how they'll try this shit in the EU. That'll be fun.

The issue tracker of the GitHub repo is just ridiculous.

Cash Rules Everything Around Me...