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They lost plenty of people, at least for now.
What none of these articles seem to want to highlight is that this is completely normal retention behaviour. 50% week 1 retention isn't excellent by any stretch of the imagination, but it's well, well within the span of what's normal.
And Threads is still half baked.
Yeah, this "Omg Facetrash lost all their users, they have such a dead platform lol" is stupid. I dislike Meta, but it's a new social media, of course not every single user who checks it out will stay, that's how it is for all new social medias, video games, anything