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If you value privacy, ditch Chrome and switch to Firefox now
(www.fastcompany.com)
This is a most excellent place for technology news and articles.
My guess is because of its relation to Internet Explorer. They're not the same browser, but they're made by the same company, and both have the blue "e" logo.
It also doesn't help that Edge started out running on Microsoft's own proprietary engine, EdgeHTML, which is a version of the MSHTML engine used for Internet Explorer. It wouldn't complete it's transition to a Chromium-based engine until 2021, six years after the browser originally launched with Windows 10.