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Gamers enraged at Ubisoft for injecting ads into the middle of video games
(www.techspot.com)
This is a most excellent place for technology news and articles.
I always found this to be a bad example. 15 people out of the 51 on that page are playing the game they're in a boycott group for. That's a clear minority, even if that had been representative of all 1557 members.
It's page one, so I don't think this is a selected subset.
This is just the people playing right now, and only people playing on steam. This doesn't show all of the people who bought the game or are playing on console.
Obviously none of the gaming boycotts have worked, and we're both putting way too much thought into one image.