this post was submitted on 23 Oct 2023
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Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows::Musk and X CEO Linda Yaccarino have recently stated that most of the company's top-spending advertisers from last year have returned.

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[–] scarabic@lemmy.world 20 points 1 year ago

The claim in the headline is based on one agency seeing only 2 of its 28 clients using X.

The X statement says that about 90% of its biggest spenders from last year are advertising again.

These could both be true. My opinion is that the first doesn’t mean much and the second is damn lies.