this post was submitted on 06 Oct 2023
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[–] hiremenot_recruiter@discuss.tchncs.de 56 points 2 years ago (4 children)

I find the hype of something is inversely proportional to the quality of the end product. If some game company put 7 years into a game and their marketing was, "could be alright, see how you like it". I'd be all over that shit like white on rice.

[–] lorty@lemmy.ml 10 points 2 years ago

They hype it up because it works. Half or more of big games budget is marketing, and they make it all back with a good profit.

[–] Elderos@sh.itjust.works 5 points 2 years ago

Exactly. The hype is always bs because in big studio it is literally marketing's job to embellish/lie to generate hype and sales. Without a marketing dep you will only hear about games through word of mouths which imply the game made it on its own merits.

[–] Derproid@lemm.ee 3 points 2 years ago

I wonder how much money was wasted on that Imagine Dragons song, that literally no one cares about now, that should have just been put into development.