Sports

Thanks for the kind words. I just can't believe we're in a state of the world where pumped up kicks isn't just a description about fancy shoes on the bullies in a school shooting song, but it's also a legitimate strategy to consolidate wealth and power.

All my essay writing sarcasm aside (it's writing day), it's just a means to make money. They are making it off of mental gymnastics around juicing in sports and desperation. People know there are drugs in sports, and these folks are just openly welcoming it rather than trying to mask it. They know athletes are desperate for money and prestige, because so little of it exists outside of the major sports in the world. So it's a cash grab and a way to expand their followings and influence, while making a few extra dollars.

Everyone who participates wins because the competitors walk away with money. The promoters get money. The advertisers get money. And people get entertainment. The rest of the moral equation aside, it truly is a win/win for everyone involved. Even the folks who place dead last still gain from competing and the association with powerful and influential people.