this post was submitted on 11 Mar 2026
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Asus Co-CEO: MacBook Neo Is a 'Shock' to the PC Industry (www.pcmag.com)
submitted 2 days ago by spaghettiwestern@sh.itjust.works to c/technology@lemmy.world
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The Apple MacBook Neo's $599 starting price is a "shock" to the Windows PC industry, according to an Asus executive.

Hsu said he believes all the PC players—including Microsoft, Intel, and AMD—take the MacBook Neo threat seriously. "In fact, in the entire PC ecosystem, there have been a lot of discussions about how to compete with this product," he added, given that rumors about the MacBook Neo have been making the rounds for at least a year.

Despite the competitive threat, Hsu argued that the MacBook Neo could have limited appeal. He pointed to the laptop's 8GB of "unified memory," or what amounts to its RAM, and how customers can't upgrade it.

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[–] BladeFederation@piefed.social 1 points 1 day ago* (last edited 1 day ago) (1 children)

To clarify, some versions of Linux are lighter weight with resources, and macOS does tend to take up more RAM at rest to make things pull up snappier, if you have it to spare. But their compression algorithm is better, and if you are using near the limit, it will be more efficient with the use of the RAM you have available before lagging. With Windows and Linux, it feels more like if you're out of RAM you're out if RAM. It's less likely to happen at all on Linux though.

[–] RIotingPacifist@lemmy.world 1 points 1 day ago

What compression algorithm? The osx kernel is largely open source so they aren't doing some secret compression, do they hardware offload it or something?

OSX enables zswap by default, but on a laptop that regular uses it, I'm not convinced it's a trade-off that's worth it, although swapping is different on OSX (IMO worse on modern desktops as it swaps whole apps) so I could be wrong.