this post was submitted on 11 Mar 2026
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160
Asus Co-CEO: MacBook Neo Is a 'Shock' to the PC Industry (www.pcmag.com)
submitted 22 hours ago by spaghettiwestern@sh.itjust.works to c/technology@lemmy.world
208 comments fedilink hide all child comments
 

The Apple MacBook Neo's $599 starting price is a "shock" to the Windows PC industry, according to an Asus executive.

Hsu said he believes all the PC players—including Microsoft, Intel, and AMD—take the MacBook Neo threat seriously. "In fact, in the entire PC ecosystem, there have been a lot of discussions about how to compete with this product," he added, given that rumors about the MacBook Neo have been making the rounds for at least a year.

Despite the competitive threat, Hsu argued that the MacBook Neo could have limited appeal. He pointed to the laptop's 8GB of "unified memory," or what amounts to its RAM, and how customers can't upgrade it.

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[–] RIotingPacifist@lemmy.world 2 points 12 hours ago (2 children)

8GB wouldn't be one site, but between the OS & a couple of bloated sites 8GB is easy to hit.

[–] snowdriftissue@lemmy.world 4 points 12 hours ago* (last edited 12 hours ago)

Exactly. I am not a heavy user but occasionally I need to multitask a bit. I upgraded from 16 gb to 32 gb a while back because with 4 open workspaces, a browser window in each one plus an email client, signal, a couple libreoffice apps open, and my notes app, it was having to use enough swap space that I noticed the performance hit. I've had to use some very poorly optimized sites for work that literally used a gig of ram for one tab. A small number of very light users might be ok with 8gb, but most will likely have issues.

[–] Eat_Your_Paisley@lemmy.world 1 points 9 hours ago

I have 13 tabs open over two browsers (Safari and Firefox) and a text editor open on my Mac and I’m using 1.82GB

M1 Max MacStudio