this post was submitted on 15 Oct 2025
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No Stupid Questions

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No such thing. Ask away!

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I came here around the time the rif app shut down, and the general vibe I get from this place is much more negative than when I joined. Is Lemmy growing more toxic or is it just my imagination?

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[–] pelespirit@sh.itjust.works 21 points 1 month ago (13 children)

There are trolls. Not as many as other places, but we have them.

Once we isolate key people, we look for people we know are in their upstream -- people that they read posts from, but who themselves are less influential. (This uses the same social media graph built before.) We then either start flame wars with bots to derail the conversations that are influencing influential people (think nonsense reddit posts about conspiracies that sound like Markov chains of nonsense other people have said), or else send off specific tasks for sockpuppets (changing this wording of an idea here; cause an ideological split there; etc).

The goal is to keep opinions we don't want fragmented and from coalescing in to a single voice for long enough that the memes we do want can, at which points they've gotten a head start on going viral and tend to capture a larger-than-otherwise share of media attention.

(All of the stuff above is basically the "standard" for online PR (usually farmed out to an LLC with a generic name working for the marketing firm contracted by the big firm; deniability is a word frequently said), once you're above a certain size.)

https://archive.is/PoUMo

from Bannon:

“The opposition party is the media,” Steve Bannon, who helped run Trump’s 2016 campaign, told PBS Frontline five years ago. “And the media can only — because they’re dumb and they’re lazy — they can only focus on one thing at a time.”

So the solution, per Bannon? Overwhelm them.

“All we have to do is flood the zone,” he said. “Every day we hit them with three things. They’ll bite on one, and we’ll get all of our stuff done, bang, bang, bang. These guys will never — will never be able to recover. But we’ve got to start with muzzle velocity.”

https://www.npr.org/2025/02/07/nx-s1-5289315/trump-week-in-review

The best defense is to call them out on it and then walk away. They'll downvote the shit out of you, but who tf cares about upvotes and downvotes. If someone is getting downvoted heavily, read what they said carefully before piling on.

[–] shalafi@lemmy.world 3 points 1 month ago (12 children)

I seriously doubt lemmy is under that sort of concerted, planned attack. There are only so many bot handlers and the like and they aren't wasting time here.

[–] Jiggle_Physics@sh.itjust.works 4 points 1 month ago

There is a phenomenon going on right now where tiny sites are getting knocked offline due to sudden traffic, basically DDOSing them. It has been found that the automation of these bot farms sends out scrapers to find new places where you can post on the site. Like anything, anything hat allows you to post anything on the site. So it will find some tiny store's webfront, see it has a place for customer reviews, and then tell the bot farm it has found new land. The place then gets swarmed with bot traffic.

So literally everywhere you can post anything is getting bot traffic right now.

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