Text:
I consent to Plex to: (i) sell certain personal information (hashed emails, advertising identifiers) to third-parties for advertising and marketing purposes; and (ii) store and/or access certain personal information (advertising identifiers, IP address, content being watched) on my device(s) and share that information with Plex’s advertising partners. This data is used to deliver personalised ads and content, ad and content measurement, audience insights and product development. Your consent applies to all devices on which you have Plex installed. You can withdraw your consent at any time in Account Settings or using this page.
Soure: https://www.plex.tv/vendors/ (Might have to clear cache)
Can also read about the changes here: https://www.plex.tv/about/privacy-legal/
For now. It's always for now. You used to be able to opt out of Google data sharing too. And Reddit's. And Microsoft's. And Apple's. And your Credit Cards... The list goes on and on and on and on and on.
Soon as a large company realizes that they can vertically increase revenue by selling your data it ceases being an option. A realization that Plex will very soon learn because they've begun to sell data "optionally" for now. Then by next year, or maybe even the year after that it'll no longer be optional.
It always goes this way. Always. I can't even think of a single antithetical example.