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Fidelity has cut Reddit valuation to $5.5B from $10B
(techcrunch.com)
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this post was submitted on 30 Jun 2023
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If you buy a house with a loan and pay it back, you haven't turned a profit either - but you do now own a house that has a theoretical value. That's basically how these things work, investing everything on growing the company in the hopes that some day what they have built can start creating profit, or be sold to someone who thinks they can.
I get that, but who would want to buy a company that's never been profitable? It smacks of a scam. "Hey, bro! Buy my company! It never managed to make any money for me, but it'll be highly profitable for you!" Sounds like the company founder is looking to pull a fast one and laugh all the way to the bank while their investor is left holding the bag.
The only way I can see this working is if the idea is to build a large user base by offering a good user experience, i.e. not monetizing the platform very much, just enough so that it barely pays for its own operating costs. Then you sell that user base to someone else for the express purpose of shoving tons of ads down everyone's throat. In that case it's still a fast one, only in this scenario the users are the victims. But even then I'm skeptical. If that's the plan, why sell the company instead of enshittifying your platform yourself?
Because it's a lot easier to find someone who thinks they can do it than it is to actually successfully do it yourself - as we are currently seeing with how wonderfully incompetent Spez is with Reddit.
When Yahoo bought Tumblr for $1.1 billion in 2013 - only to sell it for $3 million in 2019 - was Tumblr bringing in millions and millions of profit? No. But Yahoo thought that they would be able to make it.
Elon Musk paid $44 billion for Twitter, it hasn't turned any profit either (and never will enough for him to get his moneys worth, but that's just because Musk is an idiot).
But yeah, quite often it does feel like a scam. Or kinda like... gambling? You hope someone will pay a lot for your company, while they hope they can make it turn wildly profitable, both may or may not come true.
Have you heard of ~~our lord and savior~~ enshittification?
A houses value is not theoretical though. You own land and a roof to live under. It's not about making profit. Companies don't have value outside of making a profit. Now that I type that I see they actually can have value. Such as political sway or if it's a company that has some value beyond money, like education or taking care of the needy. But you'd have to find someone willing to sink money into them simply because they find value beyond money.
But that doesn't mean you can turn a profit from it, or even break even. If you want to do that you have to sell it to someone, and there are multiple reasons why you might not be able to - maybe you spent too much money renovating it and now nobody wants to pay that much. Maybe a bunch of new housing was built and the value crashed. Maybe Detroit happened and the location and land it sits in is literally worthless and nobody wants to live there. - until you actually find a buyer for it all houses have only a theoretical value, as do all companies.