I don't understand why the CEO thinks this is some 4D business move. This is not the first time most of us have transitioned like this regarding social outlets. There must be records and archives proving that it is unwise to treat a community as negatively as it has ...... because it's too easy for internet folk to just up and move to a new place of interest. Time is wrought with soo many examples:

For those of you who are ancient, there were the bad days of AOL and Yahoo, and then time moved on with ideas like social networks and board systems like 4chan. But how did they not know? Just look at what is in store for future Reddit by heading to the front page of Digg.

For one, I mean, look at this sad, sad, sad thing! Further, have you wandered to see Myspace...... not sure who that audience is, but hey, to each their own. Hell, I can assure you that most of us only keep FB to keep some contact with family and old friends. I suppose the root of what I am saying is