this post was submitted on 03 Feb 2025
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Tesla pulls out all the stops as Cybertruck sales grind to a halt (www.arenaev.com)
submitted 2 days ago* (last edited 2 days ago) by NoSpotOfGround@lemmy.world to c/technology@lemmy.world
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Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[–] scratchee@feddit.uk 5 points 23 hours ago* (last edited 23 hours ago) (1 children)

Not OP, but regardless of it being ugly, it is novel and kind of goofy look, which has some appeal. Like buying a car designed by a child it’s sort of “fun”.

Otoh, I don’t have the cash to throw away on “fun”, and regardless, funding a nazi definitely ruins the fun, so even if I won the lottery, I’d have to find my fun elsewhere I suppose.

Also worth noting, ignoring all of that, the fact it was built so poorly and is clearly just flawed in ways that go well beyond the aesthetics also ruins it, even if musk wasn’t a nazi and the car wasn’t ridiculously expensive.

[–] jaschen@lemm.ee 2 points 22 hours ago

Well, at the time there were promises made that made the Cybertruck appealing. I actually would still buy it today if it wasn't a Nazi mobile.