That's because almost everyone eats too much (bad) stuff.

If you are on a cut, you have to select your food wisely in order to get enough protein while still maintaining the cut.

Also, it is wiser to eat too much protein than limit your gains due to a shortage in protein. Imagine working out and not getting the additional reward for the additional set because you eat too little protein.

I know you're joking but urine should not contain any protein in a healthy body.

This is so disingenuous, technically yes we do our bodies automatically shit off the cravings when we get enough.

but that protein is in such low concentration in the food we eat that we are forced to eat 15X the carbs we eat to get the proper protein.

that's why McDonald's with their nipple sized beef works so well it gives you just enough protein to make you think it is healthy and you have to order 15X the amount you need.

if you eat something with higher concentration of protein you won't need the extra carbs your brain doesn't know to stop eating not to mention the transfat and sodium and no fiber that comes with the bread.

Not to say this bar is that, it looks like it's loaded with sugar aswell but proper protein powder is not.

I did the math recently and I think that in order to hit what the WHO considers the minimum safe protein for my weight, I would have to eat WAY more, like twice what I typically do.

This may be a vegan-specific problem.

I feel like there is an easier option somewhere

This. The actual tool is dead simple, just a plastic bar with a magnet and a couple of little plastic nubbins to help line it up in the right place.

...It's also only $15 on Amazon, so it should pay for itself pretty quickly