this post was submitted on 08 Jul 2026
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[–] artyom@piefed.social 189 points 3 weeks ago* (last edited 3 weeks ago) (7 children)

Almost nobody is willing to buy one

repairability enthusiasts have bought Framework laptops in the hundreds of thousands

Pick a lane there, XDA...

[–] VoteNixon2016@lemmy.blahaj.zone 76 points 3 weeks ago (1 children)

They even mention how the point is to buy the whole laptop once and then upgrade or repair it, instead of buying an entirely new laptop. Of course they're selling fewer laptops than anyone making mediocre netbooks

[–] sfxrlz@lemmy.world 20 points 2 weeks ago (1 children)

But that’s not that easily quantifiable so it’s bad /s

[–] VoteNixon2016@lemmy.blahaj.zone 21 points 2 weeks ago

MBAs in a nutshell

[–] tirateimas@lemmy.pt 13 points 3 weeks ago
[–] Dultas@lemmy.world 6 points 2 weeks ago

So few that if you order one now you only have to wait til October to get it.

[–] akilou@sh.itjust.works 4 points 3 weeks ago (2 children)

Well, what is hundreds of thousands as a percentage of the overall market? Like if they sold hundreds of thousands of grains of rice, that's "almost nothing" compared to the rest of the rice that got sold

[–] Jason2357@lemmy.ca 4 points 2 weeks ago (1 children)

"Most of the market" includes the segments of commercial support contracts for office laptops which Framework doesn't even target. Then you have the next biggest which is "go to Costco/Walmary/bestbuy and get what is on sale. So Framework simply cannot be a majority brand without those.

Among the remaining segment, e.g., developers that get to shop around and buy whatever they want? Its fairly popular.

[–] nullify3112@lemmy.world 2 points 2 weeks ago

I don’t understand what you mean in your first point. There are clear pathways for companies and schools to buy in bulk on the framework website. Not saying that FW is successful in that way but it is there.

I agree on your second point but would tie it to marketing. Having your laptop on sale at Costco is a marketing strategy, which for better or for worse, FW doesn’t do right now (and probably doesn’t have the ability to do)

[–] artyom@piefed.social 1 points 3 weeks ago* (last edited 3 weeks ago) (2 children)

In no context is hundreds of thousands of people "almost nobody".

[–] GalacticRobot@lemmy.world 2 points 3 weeks ago (1 children)

I mean, Dell is the #3 in laptop sales and sells roughly 30 million laptops per year. So yeah, Framework is roughly 0% of market share. I know this is a very tech enthusiast heavy website, but there are certain realities that people should face. It's like saying Nothing Phone is going to remotely compete with Apple. It's not a fair or valid comparison in the first place. I think a more fair comparison for Framework (beyond what they are hoping to achieve) would be with a small system builder like System 76, XMG or the likes.

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[–] GoatSynagogue@lemmy.world 1 points 2 weeks ago (1 children)

In many contexts it is.

Windows Phone sold millions of phones, yet it was almost nobody in terms of the market, and as such basically no app developers supported it.

[–] BeardedGingerWonder@feddit.uk 1 points 2 weeks ago

XDA is pretty much slop these days.

[–] its_prolly_fine@sh.itjust.works 1 points 2 weeks ago (1 children)

I didn't know they existed, so that might be a factor too. Need some better advertising

[–] artyom@piefed.social 2 points 2 weeks ago

Advertising is expensive as hell. Probably not a huge budget. The products kinda sell themselves in the right circles.