It's like every other pineapple, but ✨Limited Edition✨ and 2.5 times more expensive.
They've got to be joking.
this post was submitted on 03 Aug 2024
39 points (95.3% liked)
Just Post
1142 readers
9 users here now
Just post something 💛
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
They do a terrible job of marketing it.
Pineapples are climacteric fruit aka fruit that ripen with an burst of ethylene production that triggers the ripening process.
Breeding for a decrease in ethylene production delays or stops the ripening process. This allows for a buildup of sugars in the fruit. 50-100% more in some species. It also increase the shelf-life so they stay firmer longer.
So the extra sweet label and the darker green color of these fruit indicate they are a variety that was bred to down-regulate the ethylene burst. Dole is attempting to capitalize on their newer variety (poorly).
So it isn't actually like every other pineapple. Maybe they should have partnered with Louis Vuitton and called it a Luxury pineapple instead.