Semi-related: Orks!
In the grim darkness of the 42nd millennium, everyone is scared and miserable and unhappy... except the Orks, who are collectively having the time of their lives, and the nids, who just have a positively cosmic case of the munchies.
After the Lenovo buyout of IBM's hardware line, they flexed on the "Pad" branding to try to leverage the well-known and well-respected ThinkPad brand they got in the acquisition. I can't say much for their other laptops (they're fine), but I will admit to having been pleasantly surprised at how much they haven't enshittified the ThinkPad line.